Event Planning

Event planning is a process that involves different steps to ensure everything runs smoothly. It's important to follow each stage, fill out the necessary forms, and reach out for support.

Set Your Goals and Make a Budget

Setting clear goals and a realistic budget is essential for a successful student organization event. Start by defining the event’s purpose—whether it’s fundraising, networking, education, or entertainment. Outline key objectives, such as attendance targets or engagement levels. Once goals are set, create a budget by listing all anticipated expenses, including venue, catering, marketing, and supplies. Identify potential revenue sources like ticket sales, sponsorships, or school funding. Keep track of spending to stay within budget and adjust as needed. A well-planned budget ensures financial stability while helping your event achieve its goals efficiently! 

Create a Budget PDF

Plan Logistics

Effective logistics planning is key to a smooth event. Start by securing a venue that fits your needs and confirming the date well in advance. Coordinate essential details such as equipment, seating, and accessibility. Arrange for catering, guest speakers, and entertainment as needed, while ensuring permits and approvals are in place. Create a timeline for setup, execution, and cleanup, assigning clear roles to team members. Consider transportation, signage, and attendee flow to enhance the experience. With careful planning and attention to detail, your event will run efficiently and leave a lasting impact on participants! 

Delegate Tasks

Successful event planning relies on effective delegation. Assigning tasks to a reliable team ensures that no detail is overlooked and helps prevent last-minute chaos. Start by identifying key responsibilities, such as venue coordination, catering, entertainment, guest management, and logistics. Match tasks to team members based on their strengths and expertise. Clear communication, defined deadlines, and regular check-ins keep everything on track. Utilizing tools like project management software can streamline collaboration. By sharing responsibilities, you reduce stress, improve efficiency, and create a smoother, more enjoyable event experience for everyone involved. 

Delegating Tips PDF

Promote Your Event

To have a successful event the organization must see marketing as a key aspect of the planning process. The most common mistake is to place marketing at the end of the process. The organization must think about the things that can be done early in the process to create anticipation and excitement for the event.  

A recommended timeline for flyers/poster designs is to request them six weeks before the event or program – the goal is for them to be distributed two full weeks before the event to give different audiences time to see them and plan to attend. You can also consider the various ways to distribute these posters.

Take advantage of the many outlets you can promote your event examples include posting flyers around campus, tabling, advertising on the Bobcat Organization Hub, or utilizing the LBJ Student Center digital signage.

Visit the Campus Access webpage for more information regarding the requirements and policies surrounding posting on campus.

Execute and Evaluate

Executing and evaluating a planned event is a two-step process that ensures the event’s success and provides insights for future improvements. Execution begins by bringing the event plan to life—coordinating all logistics, managing staff, and handling unexpected challenges as they come up. It’s crucial to stay flexible and adapt to any changes while keeping the event on track. Once the event concludes, evaluation takes place. This involves collecting feedback from attendees and team members, measuring the event’s outcomes against initial goals, and analyzing what worked well or what needs improvement. The evaluation provides valuable lessons that help in refining the event planning process for future events.